Privacy policy
Privacy Policy
Last updated: August 20, 2025
This Privacy Policy describes how we use the information you provide to us when using the website, or information that is collected as part of your use of the website.
Your privacy is important to us, and we aim to be transparent about how we collect, use, store, and share your information.
Legal Basis for Processing Personal Data
The processing of personal data is carried out in accordance with one or more of the legal bases permitted by law:
Your explicit consent — for example, for receiving marketing communications and/or joining the customer club.
Performance of a contract — for the purpose of supplying products and services purchased through the website.
Legal obligation — for example, retaining accounting documents in accordance with tax laws.
Legitimate interest of the company — for operating the website, improving customer service, protecting against fraud, and ensuring information security.
Your Rights as a Data Subject
In accordance with the Privacy Protection Law, you have the following rights regarding personal information collected about you:
Right of access — to receive information regarding the personal data stored about you.
Right to rectification — to request correction of incorrect or incomplete information.
Right to deletion — to request the deletion of your personal data, provided there is no legal obligation to retain it.
Right to object to processing — especially regarding processing of information for direct marketing purposes.
Right to restriction of processing — to request that we stop processing your information in certain cases.
To exercise these rights, you may contact the company in writing.
Data Protection Officer (DPO)
If the company is required by law to appoint a Data Protection Officer, the contact details of the appointed DPO will be published here.
Until such appointment, you may contact the company at the contact details listed on the website regarding any matter related to data privacy.
Notice to the Privacy Protection Authority
If the company is required by law to submit a notice to the Privacy Protection Authority regarding databases managed by the company, it will do so in accordance with the legal requirements.
Purpose Limitation
The company will process your personal data only for the purposes expressly stated in this Privacy Policy or provided to you at the time the information was collected.
The company will not use your information for purposes that exceed those stated purposes, unless required to do so by law.
Cookies and Online Tracking
The website uses cookies and similar technologies for proper website operation, personalization of the user experience, website usage analysis, and targeted advertising.
When entering the website, a notice may appear allowing you to choose which types of cookies to allow:
- Essential cookies — required for the website to operate properly
- Functional cookies — used to improve the user experience
- Analytical cookies — such as Google Analytics
- Advertising and marketing cookies — such as Meta Pixel
You may update your cookie preferences at any time through your browser settings or through the cookie management interface on the website.
Transfer of Information Outside Israel
Your information may be stored or processed on servers located outside Israel.
The company will ensure that international transfers of information are carried out in accordance with applicable law and while taking appropriate measures to ensure an adequate level of protection for personal data.
Enforcement and Sanctions
The Privacy Protection Authority is authorized to supervise the company’s compliance with the law and to take enforcement measures, including financial sanctions.
In addition, the law grants data subjects the right to apply to the court for compensation in the event of a violation of the law, including compensation without proof of damage.
Information We Collect About You
We may collect information that you provide to us when creating an account on the website or placing an order, including your name, phone number, email address, physical address, and similar details.
We may also receive information from third-party services if you use them to log in to the website or create an account. For example, if you log in through Facebook, where such login is available, we may receive information such as your name, profile picture, age, language, email address, Facebook friends list, and any other information transferred by those services, according to their privacy policies.
When you use the website through a computer, mobile phone, or any other device, we may collect information related to your use of the website, such as the dates and times you accessed the website, pages you visited, time spent on the website or specific sections, products and activities you ordered, activities you participated in, and more.
This information may also be collected through technological identifiers embedded in the device you use or in the technological services you use, such as your IP address.
We and our business partners may use cookies or similar technologies. Cookies are files sent to the device through which you access the website. These files may store information about your use of the device and help us better adapt the website to your needs.
We may also store our own information in these files for this purpose. In most cases, you can block the use of cookies through your browser settings, but doing so may affect your ability to use certain features of the website.
We may also collect:
- Any information you upload to the website
- Any use of tools or features available on the website
- Information entered into lists or forms
- Sharing of information with companies or records on the website
- The way you complete forms and your choices within the website
The website may also collect financial information when you make a purchase.
Credit card information is collected through a third-party payment provider, which receives the details for the purpose of processing your payment. We may receive partial credit card details from the payment provider and store them as part of the purchase transaction records for customer service purposes.
How We Use the Information
We use the information we collect for the following purposes:
- Operating and maintaining the website
- Notifying you about changes to the website
- Allowing you to participate in interactive website features, where available and when you choose to do so
- Performing analysis to improve and develop the website
- Presenting marketing content that is more relevant to you
- Reviewing and analyzing website usage
- Identifying, preventing, and resolving technical issues
- Adapting the website to your preferences and characteristics
- Communicating with you
- Providing personalized content, advertisements, newsletters, offers, subscriptions, services, activities, products, events, and similar communications
- Promoting the safety and security of the website and its users
- Protecting our legal rights
- Preventing fraud or prohibited activity
- Enforcing the website’s terms of use
- Reviewing user compliance with their obligations toward us
- Resolving disputes
- Conducting research and surveys
- Financial accounting and payment collection
- Managing user accounts
- Providing customer service
- Allowing participation in prize-related activities, promotions, or raffles
- Sending advertising messages, including based on the location of your mobile device
This means that we may access the information in real time, store it, publish it where relevant, archive it, analyze it, modify it, and combine it with other information we have from other sources, including information about you received from third parties.
How We Share Information
We may share the information described above with our business partners who assist us in fulfilling orders placed on the website.
Without limiting the above, we may disclose information about you if we believe that:
- Disclosure is required by law
- Disclosure is necessary to enforce or protect our rights
- Disclosure is necessary to protect the rights of our customers, business partners, users, or suppliers
- Disclosure is required in order to enforce this Privacy Policy or the website’s Terms of Use
If we carry out or consider carrying out a transaction such as a merger, acquisition by another company, or sale of all or part of our assets, we may disclose or transfer your information, including personal information, to the receiving entity.
Marketing Communications
By accepting the website’s Terms of Use, you agree to receive commercial advertisements, updates, and/or marketing materials related to our business to the email address you provided.
Despite the above, you may request at any time, by contacting our customer service or by replying to an email, that we stop sending you advertising messages that are subject to Section 30A of the Israeli Communications Law.
We may send messages to your email address or mobile device regarding purchases, products, or activities made through the website.
These messages may include marketing-related information or links to the website, which may expose you to marketing or advertising content.
You agree that, to the extent you opened an account with us, such messages will not be considered advertising messages for the purpose of Section 30A of the Israeli Communications Law.
You hereby consent to receiving advertising messages to your email address and by SMS.
General Provisions
For the avoidance of doubt, nothing in this Privacy Policy shall limit or exhaust our rights to collect, use, or disclose information in accordance with any applicable law.
The provisions of this Privacy Policy are intended to supplement the provisions of any applicable law.
For the avoidance of doubt, nothing stated above shall prevent us from complying with any instruction from a competent authority requiring us to provide or transfer information about you.